Why Every Employer Should Provide Custom Benefits ID Cards to Employees

If you work in insurance — or a business that offers insurance and other benefits to your employees — you may wonder how a custom benefits card can serve your or your client's company. Any employer who offers benefits should consider consolidating them onto a card with details and a barcode or QR code that gives each employee access to personalized benefits and other resources. 

Providing custom benefits ID cards is an underrated employee retention strategy that can streamline administration processes, create a better understanding and utilization of benefits packages, facilitate employee wellness and generally improve the overall employee experience. Insurance companies can also recommend custom benefits cards to companies that provide insurance as part of employee compensation, helping employees get the most out of their insurance package.

What Are Custom Benefits ID Cards?

Custom benefits ID cards are personalized cards that contain information about individuals' unique benefit packages that employers provide to employees. These cards can grant access perks or freebies, providing proof of being part of a particular organization. Benefits ID cards can include medical, dental and vision insurance information and other relevant details specific to each employee's benefits plan. 

Types of Benefits ID Cards

While you may be familiar with gym membership cards or rewards cards for your local grocery store, custom benefits ID cards are usually more multifunctional. Though some companies use one card for many purposes, the various card types can also be separated into different categories, such as:

• Medical insurance cards: Having medical insurance details on hand at all times is useful for emergencies and administration. Medical insurance cards may include a policy number, group number, co-pays and contact information for the insurance provider.
• Rx/PBM ID cards: Managing pharmacy benefits and prescriptions is much easier with a custom ID card. The benefits card simplifies the process and helps prevent fraud and reduce errors by accurately identifying the holder and accessing their customized information.
• Health care rewards cards: Incentivizing wellness with health care rewards cards benefits employees and their company. Healthy employees are less likely to be absent from work and may even be more productive with clean eating and regular exercise habits in place. 
• Other card types: Various types of identification cards can be used for many things, such as fitness memberships, wellness therapies, child care support, accessing restricted areas, and getting employee discounts at restaurants and other retailers.

Advantages of Custom Benefits ID Cards

If you own an insurance company, manage a business, work in HR or are involved with managing employee benefits in any way, you may be surprised by the power of personalized benefits cards. The technology available to create sleek and effective cards can free up time and optimize HR processes, along with many other advantages. 

Improve Employees' Utilization of Benefits and Overall Satisfaction

Studies have found that competitive employee benefits increase retention rates and productivity. A custom benefits ID card makes navigating benefits much easier and can encourage employee engagement with and gratitude for this portion of their compensation package. Additionally, cards can be personalized to every employee, demonstrating the employer's commitment to each individual. 

A custom benefits ID card reduces frustration by eliminating the time spent trying to find relevant benefits documents or navigating websites. A simplified benefits experience based around a convenient card is likely to make employees happier and more satisfied. Enhanced understanding of their benefits and ease of use can help employees appreciate the value of their compensation package, potentially reducing the likelihood they'll seek employment elsewhere.

Facilitate Staff Incentive Programs and Corporate Wellness Initiatives

Custom ID cards can be used to encourage engagement and track progress in incentive programs and wellness initiatives. Cards simplify tracking participation and other administrative tasks, collecting accurate data so employees receive the appropriate rewards. Benefits cards can be used to document employees who attend health screenings, the gym, company-sponsored fitness events and other wellness-related activities.

You can also design the cards with a QR code that leads employees to your company's wellness portal, where they can access resources like wellness coaches, courses, workshops and events. Custom benefits cards can also be used to incentivize certain wellness objectives, such as eating healthier, reaching a certain step count per day or going for a checkup. Rewards can include extra vacation days, gift cards, discounts and freebies to keep employees engaged and motivated.

Improve Data Accuracy and Security 

Top card printing companies use software for design and customization that manages and transmits accurate benefit eligibility information. With this innovative technology, companies can create a standardized format for presenting personalized benefits that reduces the risk of inaccurate data causing misunderstandings or compliance issues. For example, cards can include barcodes so health care providers can verify the employee's benefits profile, preventing fraud or the inappropriate disclosure of sensitive data. 

Streamline Administrative Processes

Online design tools can help create custom cards in minutes, saving hours of manual design work. A benefits card can include all the resources an employee may need, including links to a company wellness portal, their policy numbers and contact details for insurance providers. This centralized and convenient resource can help employees manage their own benefits without having to liaise with HR, saving valuable time. 

ID cards can easily be updated or replaced so that benefits information is always up to date and readily accessible. Benefits ID card systems can seamlessly integrate with existing HR and benefits administration systems to reduce the need for manual data entry, minimize errors and make the whole process more efficient.

Leverage the Digital Option

Employee benefits identification is beneficial in both physical and digital formats. The best option is to provide your employees with both. That way, they have the plastic card on their person in case of a health emergency and the digital version on a device in case they lose the card. There are many benefits of opting for digital custom ID cards, including: 

• Prevent loss and theft
• Use cybersecurity protections
• Maintain a backup
• Carry ID on multiple devices
• Reduce printing
• Simplify storage
• Eliminate postage

Reinforce Company Branding

Companies can design their custom benefits ID cards with their logo and brand colors. Employees will showcase their organization's branding whenever they use the card, which will also promote the customized employee perks and benefits of working at the company. Consistent exposure to the design can also help build a sense of belonging and community within the company, especially when the card inspires engagement in events and programs. 

A carefully designed ID card can look professional and build a sense of pride and belonging. It may even attract potential employees by sparking conversations about a certain company's benefits.

Learn More About Custom ID Card Printing

A custom benefits ID card can contribute to a happier, more engaged workforce. Providing personalized cards is an employee retention strategy and a strategic way to promote your brand. Web Integration, LLC offers custom ID card printing services for businesses in numerous industries.

Outsourcing ID card printing will save you time and resources and give you access to cost-effective software. Our user-friendly platform allows you to easily design, manage and order cards whenever required. With us, you can request cards, explanations of benefits (EOBs), letters or statements for one or many employees in seconds. Our experienced team is ready to assist.

You can learn more about our services or contact us with any questions, and we'll get back to you shortly.